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Two weeks to go until the Data, Analytics & Insight Leaders Masterclass

Author: Patrick McMahon
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In two weeks’ time (Tuesday 5th June) Forward Role will sponsor the Data, Analytics & Insight Leaders Masterclass, at The Museum of Science and Industry in Manchester.

As head of our analytics team, here at Forward Role, I’m a huge supporter of events like this one by Marketing Masterclass Series. I’m particularly looking forward to the round table discussions, which are fantastic for meeting with like-minded people and sharing opinions and knowledge.

The event will take place from 9am on the 5th June and will be attended by key industry leaders from some of the biggest and most innovative businesses in the region. On the day (after complimentary tea, coffee and pastries) there will be a keynote address to kick things off. After this, the round table sessions, which will give you the opportunity to discuss the main topics, challenges and opportunities facing the industry.

The masterclass will provide a unique learning experience with round table discussions on how brands can harness powerful consumer and audience data to drive marketing performance and campaign success.

Some of the other topics will include:

  • Attribution: How to measure your marketing channels correctly?
  • How to bring a 360° customer view to life and be customer centric
  • Revolutionising search marketing with Artificial Intelligence

It’ll be great catching up with lots of familiar faces at the event, as well as meeting some new ones. At Forward Role we find that many of our best relationships are built over tea and coffee (or all too often, a beer!) and so we’re delighted to be the associate sponsor for such a prominent event.

More generally, my team and I continue to be very busy in 2018! Helping exciting business to grow their teams and supporting talented analysts to find fresh challenges. We cover Customer Insight, Campaign Analysis, Web Analytics, MI/BI and Data Science roles at all levels, so whether you’re a hiring manager or someone interested in hearing about the exciting opportunities we’re working on, get in touch. I’m available for a chat on the phone or to pop over a coffee

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