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Affiliate Marketing For Beginners - Master Class

Tuesday, 13 August 2019

9:30 to 17:00

The Hilton Hotel, 380 Kensington High Street, London, W14 8NL


Learn the fundamentals of Affiliate Marketing in our Beginners Master Class


Course Overview

This Introduction to Affiliate Marketing provides a deep dive understanding of the exact tactics, big brands use to create successful affiliate marketing programs. With over 20 years of Digital Marketing and Affiliate Management expertise gained in both retail, finance and gaming.

 This bespoke fast track Master Class training workshop will help you learn exactly how to create, launch, run and scale a successful (DIY) Affiliate Marketing Program.


  • Learn what the big agency’s won’t ever tell you

  • Build a successful affiliate plan that will help your online business grow

  • Understand the tools required to launch and run a successful affiliate program

  • Discover how affiliate marketing can help build your brand reach

  • Create a bespoke affiliate marketing strategy for your business


This intensive 1-day Master Class course for absolute beginners will provide you with both the theoretical and practical skills to understand all the key aspects of launchign and running a succesful affiliate marketing program for your business.


You will leave the Master Class with a better understanding of how to start and run a successful affiliate program, develop a personalised affiliate marketing plan and have a clear template of how to launch and run a successful affiliate marketing program, using the tactics we've perfected over the course of two decades in the online business.


Course Agenda


Affiliate Marketing Fundamentals

  • Affiliate Marketing - Demystifying the jargon

  • Who are Affiliates & which one’s are right for you?

  • How affiliates fit into your digital marketing strategy

  • How affiliate revenue models work

  • What affiliate marketing can deliver for your business


Affiliate Programs: Technical Infrastructure

  • Networks vs. In House affiliate programs

  • Technical requirements for running an affiliate program

  • What you need to succeed

  • What to look for when choosing an affiliate software


Create your Affiliate Marketing Launch Plan

  • Create a bespoke Affiliate Program Marketing Plan

  • Affiliate recruitment strategies

  • The importance of campaign measurement

  • Principles of media buying and traffic valuation models


Affiliate Program Management

  • Understanding the Affiliate Manager function

  • Competitor benchmarking

  • Database management - the Art of Segmentation

  • Automation tactics that save you time and money

  • Goal setting for the next 90 days

  • Recap + Q&A


By the end of the day you'll be equipped with the knowledge you need to build a successful affiliate program , manage your affilaites to meet targets and have a solid understanding of affiliate marketing for your business.