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Job description

Brand Manager

Brand Manager

Up to £45,000


Hybrid - 4 days in the office per week

Looking for the opportunity to work on exciting product launches and brand strategy?

Looking to join a company with excellent benefits?

Forward Role are currently seeking a strategic and visionary Brand Manager to join an online beauty retailer. With a focus on trends and a deep commitment to building a vibrant community, the role requires someone who can develop and execute an innovative annual brand plan whilst building a high-performing team.

About the role…

  • Manage NPD launch plans, collaborating with NPD, Marketing, Commercial, and Creative teams to create innovative campaigns that disrupt the market.
  • Develop and execute the annual brand plan for collaborating with cross-functional teams to create cohesive, 360-degree brand activation strategies.
  • Ensure consistent brand positioning, tone of voice, and customer focus across all touchpoints, breathing life into our brand persona.
  • Collaborate with Commercial and Marketing teams to localize brand campaigns and drive growth in key strategic regions.
  • Work closely with Social and Influencer teams to enhance community engagement and represent their perspective internally.
  • Continuously evaluate campaign performance, applying insights to refine future activations.
  • Identify and leverage trends and market insights to fuel brand awareness, engagement, and commercial success.
  • Support the Head of Brand on strategic initiatives, including brand identity, positioning, and growth projects.
  • Provide day-to-day management and professional development to the Brand Marketing Executive.

What they are looking for…

  • Proven success in customer-focused brand marketing, collaborating with Commercial and Creative teams to drive growth.
  • A trend-obsessed, social-first mind-set with a passion for applying insights to brand content and activations.
  • Managerial experience or the skills to develop a team.
  • Meticulous attention to detail with a commitment to getting things right the first time.
  • Proactive and solution-focused, thriving in a fast-paced and evolving environment.
  • Excellent communication skills, adept at leading and maintaining relationships with cross-functional stakeholders.
  • Track record of managing and delivering multiple projects.
  • Expertise in internal and external stakeholder management.
  • Enthusiasm for the beauty industry, demonstrating an understanding of both sector and non-sector competitors.

What’s in it for you…

  • Competitive salary and performance-based incentives.
  • Work from home on a Friday and finish early for the weekend!
  • 25 days holiday plus bank holidays – holiday allowance increases with years of service.
  • Amazing staff discounts & socials!
  • Free onsite parking.
  • An outstanding benefits package.
  • Opportunity to shape the future of a trend-setting brand within a thriving community.
  • Collaborative and innovative work environment.
  • Ongoing professional development and growth opportunities.

Interested in finding out more? Please email your CV to or APPLY 

As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff.
Forward Role is operating as an employment agency.