CRM Executive

£28,000

Leeds City Centre

3 days in the office and 2 remote

Forward Role are working with a fast paced, high growth Homeware and Soft Furnishings E-Commerce retailer who due to huge growth are now looking to recruit a brand new CRM Executive to join their growing best in class marketing team of 15 in a vibrant office in Leeds City centre.

Established in 2016, they are already becoming a one stop shop for on-trend, quality beds, mattresses, pillow cases, duvets, cushions and throws, bedding, towels and much more.

Reporting into the CRM Manager, the CRM executive will help support the growth of both the CRM marketing channels, which currently include emails & SMS and drive growth and engagement for the customer base.

There is so much potential for progression and career development in this role!

Key responsibilities:

• Contribute to developing the email marketing calendar
• Building email broadcast and automation campaigns
• Writing content for campaigns
• Briefing in creative assets
• Creating and updating email templates
• Development of comms to deliver best in class email campaigns
• Running split tests to optimise strategy
• Identifying opportunities within all aspects of the customer lifecycle and optimising accordingly
• Working towards KPIs such as Open rate, Click rate, Unsubscribe rate, CLV, Avg time between orders among others

Requirements:

• Previous experience in a CRM, email or related digital marketing role - preferably in an ecommerce business or agency OR a marketing graduate who would like to specialise in CRM, preferably with some placement experience
• Strong organisational skills
• Attention to detail
• Able to take an analytical, data-driven approach
• Ability to work in a fast paced environment
• Basic understanding of GDPR

As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff.
Forward Role is operating as an employment agency.