Description

CRO Manager – up to £60,000

Bolton

Forward Role are working exclusively with a very unique, disruptive business in North Manchester, who are expanding their marketing function. The team are driven, work at a fast pace and are very entrepreneurial.

The data driven business are recruiting a CRO Manager to take charge of CRO strategy, plan / roadmap implementation and running CRO activity, this is a hands on role for a results driven performance marketer.

Responsibilities:

Own and drive forward the CRO strategy and roadmap
Implementing the plan and running all CRO activity
Aim to increase the number of lead conversions and fill the funnel
Increase conversion from affiliate channels and the website
Understand the customer journey, providing insight to drop off points
Making recommendations for improvements
Testing landing pages, driving better conversion
Focusing on increasing PPC conversion

Skills and experience:

Experience with CRO is essential
Expert user of Google Analytics
A/B testing and MVT experience and testing tools e.g. Optimise
Proven experience improving conversion rates
Understanding of PPC is desirable
Attention to detail

If you are interested in this role, please get in touch with Sophie at 07824 365 143 or email sophie@forwardrole.com

As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff.
Forward Role is operating as an employment agency.