about 1 year ago
Customer Marketing Manager
An instantly recognisable retailer in Liverpool is looking for a Customer Marketing Manager to cover a 13 month maternity cover starting asap.
This role will suit someone with experience in omni-channel marketing, CRM, DM and email. You will have a small team to manage of 4 to manage too.
Interested? If so, please contact Paddy Wells at Forward Role Recruitment on (07467)(943029) or (firstname.lastname@example.org)
- Support the strategic development of an integrated multi-channel customer relationship strategy
- Use insight to maximise customer value and loyalty and ensure the optimum mix of all direct marketing investment
- Drive the vision for CRM across the business
- Deliver a refreshed loyalty proposition including new channels
- Deliver lifestyle communications across multiple channels
- Be the marketing expert on vouchers including strategy across on and offline channels
- Ensure the CRM customer communications strategy is aligned to optimise the customer experience
- Manage a small team
- Responsibility for the budgetary process to ensure timely payments for activity
- Oversee the end to end campaign delivery
- Proven experience in a customer marketing role is essential. You will ideally have a minimum of 5 years
- Highly analytical with a track record of translating customer data into action
- Strong project manager
- Experience of DM and digital campaign delivery
- Able to work in a fast paced environment
- Strong experience of managing budgets
- A committed line manager
A competitive salary
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