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Job description

Digital Analyst

This role is 100% remote working.

Forward Role are working with an exciting fast growing retail business who are recruiting a Digital Analyst. The business have traditionally been offline focused, with over 500 stores across the UK and Europe. Over the last two years they have been developing their ecommerce website and app, and digital is now the key area of investment and growth.

The Digital Analyst will sit in a centralised analytics team, reporting in to the Head of Analytics, but working with and support the digital function.  

As a Digital Analyst, you will be integral to understanding customer behaviours through various journeys. You will be analysing customer data and reporting on digital performance across web, app and digital marketing channels, and using insights to drive a data focused approached to trading and development.

Role & responsibilities:

  • Analysis and reporting on traffic and conversion across marketing channels
  • Analyse web and app data, understanding the usage. Using further internal data to identify drivers of change
  • Develop, deliver and monitor real-time and regular KPI reporting
  • Optimise the website through identifying trends and opportunities
  • Evaluating digital marketing campaigns and providing recommendations
  • Deep dive analysis in to a/b and mvt test performance
  • Supporting the wider business with ad hoc analysis for new digital initiatives

Skills & experience:

  • 3+ years’ experience in a digital/web analyst role
  • Advanced user of SQL & Google Analytics
  • Big Query & Firebase experience is desirable but not essential
  • Ability to draw insight from data, and present it to a non-technical audience
  • Knowledge of attribution, customer journey, funnel analysis and tagging is desirable
  • Excellent communication and presentation skills

This role is 100% remote working.

If you are looking for a role with a growing business, with a huge focus on digital and data, then this is an excellent opportunity. The business offer amazing training opportunities with loads of development and progression.

Please get in touch with Sophie on 07824 365 143 or email sophie@forwardrole.com if you are interested.

As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff.
Forward Role is operating as an employment agency.

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