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Job description

Digital Marketing Analyst

Forward Role are working with a thriving ecommerce business who are looking for a Digital Marketing Analyst to join the fast growing team.

With ongoing investment in to the digital strategy, this role is a new position for the business. You will be working across multiple brands and supporting the Marketing team by delivering a deep understanding in to the customer and ensure that all digital marketing decisions are driven by data and insights.

As a Digital Marketing Analyst you provide reports and insight in to campaign and media performance, driving marketing effectiveness, and improving ROI.

Role & responsibilities:

  • Develop and maintain a variety of reports, providing marketing performance and KPI insights
  • Working with channel owners, supporting them with data, reports and insight to help optimise activity
  • Monitor customer interactions and behaviours, and building predictive models to drive automated reports
  • Identifying areas of opportunity and improvement, for example identifying top performing segments
  • Working with Google Tag Managed to set up and maintain tags/tracking
  • Be the go to person for all things Google Analytics

Skills & experience:

  • Experience in an analytical role, ideally with a digital focus or experience in a highly analytical / data focused digital marketing role
  • Google Analytics experience is essential
  • Google Tag Manager and/or Adwords is desirable
  • Ability to work in a fast paced environment
  • Highly analytical and loves problem solving
  • Commercial acumen

If you are interested in this role, please get in touch with Sophie on 07824 365 143 or email

As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff.
Forward Role is operating as an employment agency.

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Proudly working with...

  • On The Beach
  • Bauer Media Group
  • Boohoo
  • Brother
  • Charlotte Tilbury
  • Dentsu Aegis Network
  • Havas Media
  • Iceland
  • JD Sports
  • KMPG
  • Matalan
  • McCann
  • Missguided
  • Ocado
  • Shop Direct
  • The Co-operative Bank
  • Tyres on The Drive