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Job description

Digital Marketing Analyst

Forward Role are working with a thriving ecommerce business who are looking for a Digital Marketing Analyst to join the fast growing team.

With ongoing investment in to the digital strategy, this role is a new position for the business. You will be working across multiple brands and supporting the Marketing team by delivering a deep understanding in to the customer and ensure that all digital marketing decisions are driven by data and insights.

As a Digital Marketing Analyst you provide reports and insight in to campaign and media performance, driving marketing effectiveness, and improving ROI.

Role & responsibilities:

  • Develop and maintain a variety of reports, providing marketing performance and KPI insights
  • Working with channel owners, supporting them with data, reports and insight to help optimise activity
  • Monitor customer interactions and behaviours, and building predictive models to drive automated reports
  • Identifying areas of opportunity and improvement, for example identifying top performing segments
  • Working with Google Tag Managed to set up and maintain tags/tracking
  • Be the go to person for all things Google Analytics

Skills & experience:

  • Experience in an analytical role, ideally with a digital focus or experience in a highly analytical / data focused digital marketing role
  • Google Analytics experience is essential
  • Google Tag Manager and/or Adwords is desirable
  • Ability to work in a fast paced environment
  • Highly analytical and loves problem solving
  • Commercial acumen

If you are interested in this role, please get in touch with Sophie on 07824 365 143 or email sophie@forwardrole.com

As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff.
Forward Role is operating as an employment agency.

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Proudly working with...

  • AO.com
  • On The Beach
  • Bauer Media Group
  • Boohoo
  • Brother
  • Charlotte Tilbury
  • Dentsu Aegis Network
  • Havas Media
  • Iceland
  • JD Sports
  • KMPG
  • Matalan
  • McCann
  • Missguided
  • Ocado
  • Shop Direct
  • The Co-operative Bank
  • Tyres on The Drive