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Digital Marketing Executive

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Digital Marketing Executive

  • Location

    Lancashire

  • Sector:

    Digital & Ecommerce

  • Job type:

    Permanent

  • Salary:

    £22k - 28k per year

  • Contact:

    Aimee Buchan

  • Contact email:

    aimee.91E5079B9.0@applythis.net

  • Contact phone:

    .

  • Job ref:

    39401

  • Published:

    3 months ago

  • Expiry date:

    2019-08-05

  • Consultant:

    Aimée Buchan

I am working with an established travel company that are experts in their field and the UK’s largest in this area. They are looking for a Digital Marketing Executive to join their digital marketing team and push their brand forward. The role will focus on acquisition and driving acquisition forward for the business across their 3 core brands.

The ideal candidate will have some paid media experience and an understanding of digital channels. This role will give you the opportunity to learn a lot more in digital and develop within and exciting role.

Key responsibilities:

  • Supporting  the Digital Acquisition Manager
  • Responsible for multi-channel digital marketing activity across the brands
  • Focusing on paid search, in addition to other key areas of digital
  • Reporting and analysis
  • Driving traffic to the websites
  • Improving overall conversion
  • Utilising Google Analytics to increase traffic
  • Understanding and looking at consumer behaviour
  • Set up ad and test ad copy
  • Overseeing campaigns – tracking and analysing
  • Liaising with the wider marketing team where necessary
  • Use of Google AdWords
  • Set up and optimise display activity
  • Some support required across social – organic and paid
  • Analyse performance across key areas and look at future improvement, these areas are – PPC, SEO, Social Media, Display, Affiliates and 3rd parties
  • Opportunity to come up with innovative ideas and work collaboratively as a team

The role comes great additional benefits, such as team socials, discounts on travel (who wouldn’t want discounted holidays!), pension and much more. As well as a competitive salary, apply or get in touch to find out more!

aimee@forwardrole.com I 0161 914 8499 I 07741656897

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