Digital Marketing Executive
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Location
Lancashire
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Sector:
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Job type:
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Salary:
£22k - 28k per year
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Contact:
Aimee Buchan
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Contact email:
aimee.61E7406D6.0@applythis.net
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Contact phone:
.
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Job ref:
AB39401
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Published:
over 1 year ago
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Expiry date:
2019-08-13
I am working with an established travel company that are experts in their field and the UK’s largest in this area. They are looking for a Digital Marketing Executive to join their digital marketing team and push their brand forward. The role will focus on acquisition and driving acquisition forward for the business across their 3 core brands.
The ideal candidate will have some paid media experience and an understanding of digital channels. This role will give you the opportunity to learn a lot more in digital and develop within and exciting role.
Key responsibilities:
- Supporting the Digital Acquisition Manager
- Responsible for multi-channel digital marketing activity across the brands
- Focusing on paid search, in addition to other key areas of digital
- Reporting and analysis
- Driving traffic to the websites
- Improving overall conversion
- Utilising Google Analytics to increase traffic
- Understanding and looking at consumer behaviour
- Set up ad and test ad copy
- Overseeing campaigns – tracking and analysing
- Liaising with the wider marketing team where necessary
- Use of Google AdWords
- Set up and optimise display activity
- Some support required across social – organic and paid
- Analyse performance across key areas and look at future improvement, these areas are – PPC, SEO, Social Media, Display, Affiliates and 3rd parties
- Opportunity to come up with innovative ideas and work collaboratively as a team
The role comes great additional benefits, such as team socials, discounts on travel (who wouldn’t want discounted holidays!), pension and much more. As well as a competitive salary, apply or get in touch to find out more!
aimee@forwardrole.com I 0161 914 8499 I 07741656897
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