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Job description

Digital Marketing Manager

We are delighted to be have partnered with one the UKs leading Eco and Sustainable eCommerce Brands based here in the heart of Manchester City Centre. As they embark on a cool and exciting journey of living well through mindful actions they have now launched an online shop for their products which is accelerating on a national reach already!

With their continued growth as an online retailer and also the importance of health, wellbeing and sustainable living they are looking for a Digital Marketing Manager to join their business to drive them to their next level of growth!

Whilst working with an existing team across Marketing, Buying, Product and also a Paid Media freelancer at your disposal you will be responsible for building out a holistic digital marketing strategy and roll up your sleeves and assist with various digital marketing campaigns.

As the Digital Marketing Manager you will be responsible for:

  • Liaising with the internal team to drive the performance of content marketing and digital campaign activity for the brand.
  • Ensure the website is fully optimised for search engines and identify suitable websites to build links with and making sure all content is up to date and engaging
  • Utilising email marketing to ensure product information emails to customers to engage our customers with the brand long term
  • Deliver various marketing campaigns to drive brand awareness and ensure messages around promotions or competitions are on the correct channels for the largest customer reach
  • Increase followers, likes and audiences for digital marketing and social media outputs
  • Plan and implement social media posts across key platforms (FB & Instagram)
  • Ensure content is relevant, salient and within brand guidelines
  • Work with the marketing team to develop and implement promotion campaigns / product  launch campaigns
  • Monitor, report and analyse results to improve performance, using tools such as Google analytics and others.
  • Implement advertising campaigns to drive site traffic across Google Ads and Paid Social Ads
  • Undertake competitor research as required
  • Keep up to date with current digital trends

As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff.
Forward Role is operating as an employment agency.

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