£40k - 45k per year
Digital Marketing Manager // Up to £45k // Manchester
I am working with a well-established business in their field who are looking for a strong strategic, generalist Digital Marketing Manager to join their hard working team. If you have B2B experience and are commercially minded then please keep reading...
- Create and deliver a digital strategy focusing specifically on customer engagement and acquisition
- Campaign management across all digital channels including SEO, PPC, website, email, paid and organic social media
- Drive the business pipeline whilst observing costs, delivery, KPI’s, performance analysis and ROI
- Ownership of the development and continuous improvement of the website
- Website analysis and using this to optimise traffic opportunities, increase engagement, conversion levels and leads generated
- Trend analysis, A/B testing to optimise spend and performance
- Ensure all digital communications are up-to-date and correct, that they align with the brand, the strategy and the business objectives
- Keyword research and optimisation
- Build strong relationships with the digital agency
- B2B digital marketing experience
- Digital marketing campaign experience
- Proven track record of hitting campaign KPIs and delivering ROI
- Strong analytical skills
- Can plan and prioritise
- Strong organisation skills and a high attention to detail
- Excellent communication and engagement skills
- Commercially minded and a natural problem solver
- CRM / marketing automation experience would be desirable
If this role sounds of interest to you, please contact me using the details below!
As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff.
Forward Role is operating as an employment agency.