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Job description

Digital Marketing Manager

  • Location


  • Sector:

    Digital & Ecommerce

  • Job type:


  • Salary:

    £25k - 35k per year

  • Contact:

    Brad Thomas

  • Contact email:

  • Contact phone:

    0161 914 8499

  • Job ref:


  • Published:

    almost 3 years ago

  • Expiry date:


Forward Role are currently working alongside a well established ecommerce retailer, who are based in Crewe. Due to an expansion, the company are now looking for a talented Digital Marketing Manager to join the team. 

Job Specification

  • Management of the e-commerce website and online marketing strategies.
  • Content management (updates to the website, and other content including product information, price updates, blog content, eBay and Amazon listings).
  • Responsible for on page and off page Search Engine Optimisation (SEO) strategy.
  • Carry out PPC advertising specifically Google Ads, Bing Ads, Social Media & retargeting with strong focus on ROI.
  • Contribute to the planning and execution of email marketing campaigns including monthly newsletter and sales promotions.
  • Competitor Analysis which will involve using price monitoring software.
  • Conduct website usability testing to troubleshoot and increase conversions.
  • Co-ordinate with internal and external stakeholders to deliver campaigns and projects on time and within budget.
  • Report on campaign outcomes using Google Analytics, Prestashop and Sage.
  • Management of external Web Developer and Marketing Executive.


  • Self-starter, proactive and accountable individual with a strong work ethic. 
  • Exceptional written and verbal communication skills. This is a key requirement, as you will be creating marketing messages for various forms of content marketing and SEO. Must be able to present examples.
  • At least 2 years digital marketing experience
  • At least 1 year experience SEO & Google Ads.
  • Degree level and/or CIM qualification.

As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff.
Forward Role is operating as an employment agency.