Head of Marketing

£70,000 - £90,000

Liverpool HQ (Hybrid)

Would you like to work with some of the world’s most famous brands?!

Does an established business with a high growth start-up vibe appeal?!

Do environmental credentials matter to you when choosing your next company?!

I’m working with a high growth B2C / B2C business recognised as one of the fastest growing businesses in the UK right now and here is your opportunity to be part of the next stage of that growth. You will develop, manage and own the marketing strategy and lead a high performing team of digital experts whilst working as part of the leadership team to make strong business decisions on direction and future growth, both in the UK and Internationally. This incredible organisation has a foot in the B2C and B2B camps so understanding both will be important to the success of the role.

Here are some key responsibilities:

• Own, shape and deliver the strategic marketing plan

• Deliver full metrics and KPIs for the department managing performance and deliver against goals

• Lead and grow the marketing team – set strategy, incentives, build alignment an create a positive working culture

• Oversee customer acquisition and retention across the business in the B2B and B2C areas

• Identify new growth opportunities – test and learn, scale, develop, taking an experimental approach whilst optimising performance

• Working closely with the Ecommerce team to manage web performance and build sales

• Use data-led decision making to find the best option

• Manage the team across Content/Social, SEO, Acquisition, E-commerce

Person required:

• Experience in marketing at leadership level with track record of achieving high growth in a similar role, ideally in a fast-paced environment

• Experience in developing marketing strategies and plans and leading a function

• Proven experience with ecommerce and international ecommerce

• Strong strategic understanding of brand marketing in addition to digital performance marketing, with the ability to combine these into a cohesive and effective vision

• Strong leadership skills and proven ability to manage a team

• Proficient in interpreting and utilising data to inform strategy and tactics and draw insights

• High level experience with analytical tools

• Good knowledge of and demonstrable experience in driving acquisition growth across a range of paid and non-paid channels

As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff.
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