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Marketing Co-Ordinator

  • Location

    Gloucester

  • Sector:

    Marketing & Communications

  • Job type:

    Permanent

  • Salary:

    £20k - 30k per year

  • Contact:

    Dan Middlebrook

  • Contact email:

    dan.81BA2B968.0@applythis.net

  • Contact phone:

    0161 641 5545

  • Job ref:

    38894

  • Published:

    4 months ago

  • Expiry date:

    2019-02-07

  • Consultant:

    Dan Middlebrook

A unique opportunity has arisen to join an exciting B2B standards business based in Gloucester and help create and deliver their multichannel Marketing strategy.

A stand-alone Marketing role, this is a key position and will work closely with the founder and director.

Social Media and Content are primary channels to focus on as they want to increase their online following, boost engagement and increase brand awareness.

Responsibilities 

  • Working closely with the founder to devise an effective Marketing and Social Media strategy
  • Managing the Social Media and Content output for the company’s online presence, including on-site content, imagery, video, written content and blogs
  • Managing multiple social media accounts simultaneously, including Twitter, LinkedIn, Facebook, Instagram, and YouTube
  • Optimising content on the website to help boost SEO rankings.
  • Expand and manage the Social Media presence to increase their following, brand awareness and drive traffic to the website
  • Provide digital and social analytics and analysis to help optimise activity
  • Researching various topics to create engaging and relevant content for the site / social media, and executing this content
  • Working with external agencies to produce designs for content and email marketing campaigns, PR and Communications.
  • Protect and promote the brand image, monitoring competitor activity and online mentions
  • Keeping abreast of topical/current trends and ways to increase brand awareness for the company
  • Working closely with local and national trade press to help promote the business and maximise PR opportunities.
  • To attend and broadcast regular events throughout the UK and internationally

Key Skills

  • Someone with an operational mindset, yet with creative flair and an understanding of how to create a buzz around the brand.
  • A genuine interest in the food and/or agricultural sector
  • Excellent writing skills and attention to detail
  • Ability to work in a fast-paced environment
  • Someone who's able to spot trends in the data/market and has an inquisitive mind
  • Organisational and time management skills
  • A passion for digital, content and social media marketing
  • Analytics and reporting from online activity
  • Good communication skills and positive attitude 
  • Flexibility – able to monitor social media outside of 9-5 remit

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