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Marketing Executive

  • Location

    Chester

  • Sector:

    Marketing & Communications

  • Job type:

    Permanent

  • Salary:

    £22k - 30k per year

  • Contact:

    Guy Walker

  • Contact email:

    guy.11C6B92F1.0@applythis.net

  • Contact phone:

    0161 914 8558

  • Job ref:

    39073

  • Published:

    4 months ago

  • Expiry date:

    2019-04-07

  • Consultant:

    Guy Walker

Marketing Executive

£22,000 - £30,000 plus benefits

Chester

This is a great opportunity for a professional and commercially focused Marketing Executive to support in the delivery of the marketing plan and to drive the growth of this business. You will be responsible for day-to-day marketing activities, including event management, hospitality, sponsorship, processing design briefs through to print, integrated channel campaigns, budgeting and provide reporting.

Key responsibilities:

  • Support in the implementation of the marketing plans, ensuing that activity is delivered on time, on budget, and is measured in order to maximize the return on marketing spend
  • Develop and ensure all marketing literature is kept up to date, on brand and compliant, this includes case studies, factsheets, newsletters, adverts, and any ad hoc requests from the business.
  • Advertising campaigns – manage full process from booking the media to production and approval of the creative. Review and feedback results
  • Events / Exhibitions – manage process based on agreed yearly plan, working with the agency to design and build exhibition stands, managing all support literature and incentives, develop event planners and feedback.
  • Manage invites for the business for hospitality where relevant
  • Work closely with the digital team to ensure the website and social (LinkedIn & Twitter) is up to date, relevant and the customer journey delivers best practice. Regularly review results including enquiries are followed up on by sales.
  • Work with the Email Marketing Executive when looking at integrated campaigns utilizing the email platform.
  • Work with a number of 3rd party suppliers including creative agencies, printers, event management and data suppliers in order to deliver a number of marketing campaigns and materials.
  • Be a brand guardian, ensuring the adherence to the brand guidelines and that all material is compliant.
  • Collaborate across the marketing team to share to continue to drive growth and to implement process improvement.

Skills required:

Essential

  • Experience of working in a B2B/B2C marketing environment.
  • Experience of delivering multi-channel marketing campaigns
  • Understanding of the print production process
  • Experience in writing create briefs and directing a creative agency
  • Experience in writing copy
  • Experience of developing and implementing email campaigns
  • Happy to work independently and as part of a team

Desirable

  • Strong communication skills
  • Ability to juggle a number of marketing requests and prioritise
  • Team player
  • Practical problem solving ability
  • Positive attitude

As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff.
Forward Role is operating as an employment agency.