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Job description

Senior Marketing Executive

Senior Marketing Executive

£25,000 - £30,000

Merseyside

This is a great opportunity for a graduate with a few year's experience to join a multichannel retailer in Merseyside. They are looking for a driven and passionate individual who is looking to develop their marketing career within a retail business that operates with an extensive product and customer database. Whilst you will be primarily focused on our email and digital content campaigns, you will also be exposed to a full mix of both online and offline marketing communications where you’ll be challenged to deliver targeted campaigns to the customer base.

Key responsibilities

  • Work with the Marketing Manager to plan, build & manage impactful customer life-cycle campaigns to build rapport and engagement with customers
  • Brief and execute these email campaigns from briefing our internal design team to final delivery
  • Report on email performance and make recommendations for future testing opportunity to improve engagements and commercial targets
  • Briefing and coordination of the catalogue mailing packs to target our customer segments to ensure all assets are printed to strict deadlines
  • Create and maintain online content that support SEO seasonal targets and improve the customer experience online
  • Maintain social media platforms (Facebook and Instagram)
  • Complete promotional set up for offline activity consistent with the online environment to ensure a seamless customer experience.
  • Set up and administration of price lists, promotions and tracking processes
  • Supporting marketing manager with customer selections and data processing
  • Reporting on performance and making recommendation for future improvements
  • Liaise with external partners and suppliers to support our business

Key skills and experience:

  • Preferably +2 years’ experience in marketing
  • Must be methodical and process driven
  • Able to coordinate and manage multiple projects simultaneously on time and to a high standard
  • Experience of using marketing campaign email solutions would be advantageous
  • Experience using social media platforms from a marketing perspective– Facebook and Instagram
  • Good working knowledge of Google Analytics or similar analytics tool
  • Copywriting skills to create engaging content across multiple channels
  • Keen eye for detail and ability to proof-read/ edit creative for images and grammar
  • Numerate; with strong knowledge and use of Excel
  • Strong communication skills; both written and oral
  • Proactive and inquisitive - drive to do better/ improve

As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff.
Forward Role is operating as an employment agency.

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Proudly working with...

  • AO.com
  • On The Beach
  • Bauer Media Group
  • Boohoo
  • Brother
  • Charlotte Tilbury
  • Dentsu Aegis Network
  • Havas Media
  • Iceland
  • JD Sports
  • KMPG
  • Matalan
  • McCann
  • Missguided
  • Ocado
  • Shop Direct
  • The Co-operative Bank
  • Tyres on The Drive