Manchester City Centre
£30k - 50k per year
about 1 year ago
Our eCommerce Tech Client is an award winning company offering industry leading tech products and are growing a team in Manchester as they look to increase their global presence as the have recently opened their EU HQ in Manchester City Centre.
They are already the fastest growing brand in their sector and we’re looking for marketers who can continue to drive our growth in the UK and Europe.
If you’re looking to work in a well backed technology & ecommerce scale up with an entrepreneurial culture where the best idea wins then this will be a great opportunity for you.
As the Paid Media Manager you will be the go-to expert for the UK team. You will be developing the paid media strategy for the UK, looking to launch the brand with a bang! You will also be hands on in creating exciting, daring and bold paid campaigns across a wide range of performance channels across paid search (PPC), shopping, paid social and display.
Key responsibilities of the Paid Media Manager:
- Build new campaigns across multiple Paid Search, social and display platforms
- Develop and then implement Paid Search, Google Shopping, Display Advertising, and Re-marketing strategies
- Use insights to react and improve results daily, weekly and monthly
- Monitor and drive key metrics, including revenue, CPA and impression share
- Optimisation of campaigns to agreed targets
- Managing performance media spend to ensure optimum campaign performance
- Reporting and analysis to show impact of work and on effectiveness of paid media campaigns and identify ways to improve cost per acquisition.
You will have the following skills as the Paid Media Manager:
- Proven track record within a paid media role, coming from an agency or ecommerce background would be preferable
- A creative flair, yet a solid understanding of ROI and a commercial awareness
- Experience planning and executing paid media campaigns across a business
- Strong understanding of the impact of paid media on consumer behaviour and how it drives engagement through to acquisition and retention
- Experience managing campaigns across performance channels including, PPC, and social media
- Proven experience of delivering commercial paid media strategies and plans with emphasis on ROI
- Experience of reporting with Google Analytics and Google Data Suite
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