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Paid Search Specialist

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Paid Search Specialist

  • Location

    London

  • Sector:

    Digital & Ecommerce

  • Job type:

    Permanent

  • Salary:

    £30k - 40k per year + bonus

  • Contact:

    Matthew Borthwick

  • Contact email:

    mattb.31EA7F343.0@applythis.net

  • Contact phone:

    0203 687 2944

  • Job ref:

    PPCP

  • Published:

    4 months ago

  • Expiry date:

    2019-08-22

  • Consultant:

    Matthew Borthwick

Paid Search Specialist

Paddington - Fast Growing Marketplace Business

Up to £40,000

Forward Role have partnered with a fast growing marketplace business based in Paddington who have created a new role in their Digital Team. We are looking for an experienced paid Search Specialist to take responsibility for the implementation, strategy and reporting of our paid advertising. You will be an expert in all things paid search orientated and you’ll create, manage and implement our paid search strategy across Google and Bing Ads, Google Shopping and you will have the ability to use your knowledge of other paid channels by looking to grow current underutilised channels across paid social and display marketing. The role has plenty of scope and gives the successful candidate the opportunity to grow within this fast paced eCommerce business

Key responsibilities of the PPC Executive:

  • Create and implement the paid search strategy and reporting on the performance of the campaigns
  • Taking responsibility for all paid channels – primarily Google Ads and Bing Ads
  • Proactively expand the brand into new paid channels including channels including paid social and display marketing
  • Daily optimisation of campaigns to meet KPI targets
  • Detailed keyword research and writing ad copy
  • Implementing automation and custom alerts
  • Analyse data to identify new trends & opportunities

The key attributes of the PPC Executive:

  • Strong experience of managing PPC account/s and KPI targets, both in managing and improving
  • Experience of managing social media advertising campaigns – ideally across Facebook, Instagram and Twitter
  • Google AdWords & Bing certification preferable
  • Highly analytical mind-set with strong problem-solving skills
  • Expert with MS Excel for producing reports

As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff.
Forward Role is operating as an employment agency.