about 1 year ago
Senior Analytics & Data Science Manager
Forward Role are working with a dynamic financial services business in North Yorkshire who pride themselves on their dedication for helping their customers to the highest standard. The Customer Insight & Strategy team is growing, and so, are recruiting a Senior Analysis & Data Science Manager to join the innovative team.
As a Senior Analytics Manager you will be spearheading the Customer Analytics, Marketing Effectiveness and Data Science strategies with the overall aim of supporting and driving forward the company’s overall corporate plan.
- Using data to identify and drive opportunities to maximise ROI
- Develop strategy to improve customer engagement and product development/launches
- Provide accurate analysis on marketing performance and effectiveness
- Developing new predictive models, to predict customer behaviour aiming to improve marketing effectiveness
- Manage and mentor a small analytics team, championing an insight driven approach
- Lead a variety of data projects and campaigns e.g. single customer view project, personalisation etc.
- Work closely with stakeholders, driving the correct use of insight across the business and used effectively for decision making
Skills & Experience:
- Managerial experience with strong leadership skills
- Proven ability to manage senior stakeholders
- Previous experience of implementing data driven marketing / modelling techniques
- Understanding of statistical modelling and data science techniques
- Ability to turn complex data in to business action and solutions
- Experience using a variety of tools such as SQL, Adobe, Excel, Python, R, Power BI etc.
If you are interested in this opportunity, please get in touch with Sophie on 07824 365 143 or email firstname.lastname@example.org
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