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Job description

Senior Analytics Consultant - Marketing Effectiveness

This is a predominantly remote role, with occasional office visits.

Forward Role are working with an exciting marketing data consultancy with offices in London, Manchester & Leeds. The team deliver a variety of data and analytical techniques such as econometrics, attribution and AI to help businesses improve their marketing and experience success and growth.

The consultancy works across a variety of sectors and have a very impressive client base, working with some of the biggest global brands.

As a Senior or Principal Consultant, you will be working alongside a team of analytics experts with a passion for marketing effectiveness. There is endless opportunities for learning and development, with specialized programs and the emphasis on innovation.

Role & responsibilities:

  • Develop and lead measurement projects, ensuring high accuracy and attention to detail
  • Conduct statistical modelling and conduct analysis from a variety of data sources
  • Build compelling, relevant and actionable insight and deliver this in innovative, engaging ways
  • Translating complex data and analysis in to actionable insights and specific/tailored recommendations
  • Ensure marketing analytics and insight is delivered to industry specific needs
  • Develop deep expertise in your specific sector, act as a champion for this area
  • Develop strong relationships with clients, helping to build key accounts
  • Support the growth through new business, proposal writing and support with pitches
  • Lead a team and manage stakeholders to deliver high-quality projects

Skills & experience:

  • Experience working in a Marketing Analytics roles
  • Understanding of media and advertising is advantageous but not essential
  • Statistical analysis and marketing effectiveness experience
  • Experience using Excel, SQL, R , Python
  • Experience with attribution modelling, econometrics
  • Interpret stakeholder/client requirements and deliver a solution
  • Experience managing projects and leading a team
  • Solid understanding of business principles & commercial econometrics
  • Excellent communication skills at all levels

If you are interested in this opportunity, please get in touch with Sophie on 07824 365 143 or email sophie@forwardrole.com.

As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff.
Forward Role is operating as an employment agency.

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