Senior Brand Manager

£50,000 - £60,000

Manchester

Hybrid – 3 days per week in the office

Looking for the opportunity to work on exciting product launches and brand strategy?

Looking to join a company with excellent benefits?

Forward Role are currently seeking a strategic and visionary Senior Brand Manager to join an online beauty retailer. With a focus on trends and a deep commitment to building a vibrant community, the role requires someone who can develop and execute an innovative annual brand plan whilst building a high-performing team.

About the role…

• Develop and lead the strategic annual brand plan, collaborating with cross-functional teams to enhance brand awareness, drive revenue growth, and express the brand's positioning across consumer touchpoints.
• Lead NPD launches, working with NPD, Marketing, and Creative teams to deliver innovative campaigns that resonate with customers.
• Own the reporting and evaluation of all brand marketing activities, ensuring alignment with commercial and brand building objectives.
• Advocate for the brand and customers, collaborating with Creative and Content teams to express the brand identity and apply trend insights.
• Partner with Commercial teams to plan and execute brand marketing campaigns for key moments, driving commercial performance for the retail brand and third-party partners.
• Represent the voice of the target customer, sharing relevant trends and insights to inform business strategy and support the evolution of the brand's customer profile.

What you will need…

• 5+ years of brand management experience.
• Line management experience.
• An analytical and commercially minded brand marketer with a customer-focused approach.
• A trend-obsessed and social-first mind set with a passion for researching and applying.
• Proactive with a strong initiative and the ability to thrive in a fast-paced environment.
• Excellent communication skills, with the ability to lead, influence, and maintain strong relationships with cross-functional stakeholders internally and externally.
• Proven track record of managing and delivering multiple brand projects.
• Experience managing both internal & external stakeholders.
• Passionate about all things beauty, with a demonstrated understanding of the sector and non-sector competitor set.

What’s in it for you…

• Hybrid working with flexible hours and early finish on a Friday!
• 25 days holiday plus bank holidays – holiday allowance increases with years of service.
• Amazing staff discounts & socials!
• Free onsite parking.
• An outstanding benefits package.

Does this role sound interesting to you? Please send your CV to amber@forwardrole.com or APPLY NOW!

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