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Job description

Senior Customer & Insight Analyst

Forward Role are working with a well-established and unique travel business in Manchester who are expanding their analytics team. The growing company are recruiting a Senior Insight Analyst to support growth and to shape the data function, whilst enhancing the data environment and delivering analytics and insight to inform, support and drive business decisions.

The ideal candidate will have experience working with customer data. You will be supporting a variety of stakeholders and delivering reporting, in-depth analysis and actionable insights.

Role & responsibilities:

  • Understanding stakeholders challenges and support with relevant reporting and analysis to help solve business questions and identify areas of opportunity
  • Identify areas where statistical modelling techniques can be used to enhance use and effectiveness of data – develop, implement and monitor
  • Building customer segmentations, predictive models and regression models
  • Translate complex data and in-depth analysis in to actionable, commercial recommendation
  • Support the wider team with regular and accurate business intelligence reporting
  • Supporting with the development and structure of the Data functions

Skills & experience:

  • Experience in a commercially driven analytics role – marketing, customer, etc.
  • Ideally strong experience working with customer data
  • Advanced SQL user (essential)
  • Python experience (desirable)
  • Statistical modelling experience using tools such as SAS, R or SPSS (highly desirable)
  • Data visualization tools such as Power BI or Tableau (essential)
  • Experience building and implementing statistical models e.g. predictive, LTV, regression
  • Ability to turn complex data in to actions relevant for the business
  • Build relationships with stakeholders, understand their needs and come up with a solution
  • Ability to work proactively and with pace

If you are interested in this role, please get in touch with Sophie on 07824 365 143 or email

As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff.
Forward Role is operating as an employment agency.

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