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Job description

Senior Digital Analyst

  • Location

    Leeds

  • Sector:

    Analytics & Insight

  • Job type:

    Permanent

  • Salary:

    £25k - 40k per year

  • Contact:

    Sophie Page

  • Contact email:

    sophie.223D86762.0@applythis.net

  • Contact phone:

    0

  • Job ref:

    46189

  • Published:

    3 months ago

  • Expiry date:

    2020-06-24

  • Consultant:

    Sophie Page

Forward Role are working with an award winning and consultative marketing agency in Leeds. Based in Leeds, the agency are growing and so are recruiting a Senior Digital Analyst to join the vibrant and friendly team.

As a Senior Digital Analyst, you will be creative and be customer focused, with the aim to optimise journeys and deliver insight to digital performance. You will need to have a good understanding and/or interest in all marketing streams, from design to CRM to creative and all digital channels. The aim of the role is to take a holistic view of all marketing data, with web analytics being the central point.

This is a great opportunity for an experienced digital analyst, who is interested in developing their skills in automation, machine learning and data modelling.

Role and responsibilities:

  • Help develop, implement and manage the data and analytics offering, in line with business strategy
  • Be an analytics technology expert, the go to person for all things data and analytics tools
  • Understanding clients’ needs and helping to answer business questions  and problem solve with data
  • Reporting on campaign performance and making recommendations
  • Creating and maintaining dashboards on Google Data Studio
  • Working with the team to deliver client tagging strategy using GTM
  • Auditing and bench marketing clients Google Analytics
  • Research, exploration and development in to machine learning and other data science techniques
  • Building attribution models and delivering insight across multiple channels

Skills and experience:

  • 2 years+ in a Digital/Web/Marketing Analytics role
  • Understanding and interest in the wider marketing function
  • Advanced user of Google Analytics and Google Tag Manager
  • Ability to provide actionable insight from large data sets
  • Experience working in a fast-paced environment

If you are interested in this opportunity, please get in touch with Sophie on 07824 365 143 or email sophie@forwardrole.com

As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff.
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