Senior Paid Media Manager – Hybrid

Salary £45-£55k

Trafford Park – very flexible, hybrid working culture & policy. Come in as much or as little as you like, as long as you can make it in for a monthly marketing meeting as a minimum!

Are you a seasoned paid search professional, longing to take complete ownership of the not only the paid search channel but branch out into the wider acquisition mix of display, paid social and affiliates? Would love to work for a well-known, respected UK-wider Retailer that operates in both a B2B and B2C capacity that gives you all the tools, support, training and autonomy required to make you a huge success in the role? Forward Role may have the position you’ve been looking for!

We’re working with a fast paced ecommerce business that has 4 exciting brands under its umbrella, this role will see you line manage a talented Paid Media Executive and work across the different brands, all offering a slightly different product & service to provide you with day to day variety. This role is hands on – you will be involved in as much as the day to day acquisition activations as you are leading on the Group’s paid strategy.

Your day to day will look like:

• Responsible for creating, activating and optimising paid campaigns in both google and Microsoft.
• You’ll have creative freedom, ensuring bidding strategies are up to date and optimised
• Consistently data and create reports to monitor and improve performance
• Conduct key word research, making sure adverts are optimised based on seasonality and trend
• Work closely with the SEO manager to ensure both paid and organic traffic grow alongside each other, as well as working closely with the CRM Manager and in-house design teams
• Manage full budget responsibility, identifying areas of growth in existing channels as well as new opportunities
• Work closely with the Ecommerce Director on developing the performance strategy across the 4 brands, consistently thinking of the ‘bigger picture’

If you’re looking for a business that will let you spread your creative wings, somewhere that actually listens to your ideas & strategies to let you get your job DONE then this is the place to be. Ideally you will have:

• Previous hands on experience in paid media, particularly PPC
• Strong data skills, able to analyse performance, producing reports and present back to the business
• Experience with Google Ads, Google Analytics and paid search tools
• You’ll be able to work with multiple stakeholders across the business

As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff.
Forward Role is operating as an employment agency.