Job description

Trade Marketing Manager

Up to £45,000

Manchester City Centre

Office Based – 5 days per week

Are you a dynamic and strategic marketer with a passion for luxury products?

Ready for a new challenge?

Do you come from a trade marketing background?

Forward Role have exclusively partnered with a global luxury watch brand to find a Trade Marketing Manager to join their team based in Manchester. If you are looking for a new challenge this could be the perfect opportunity for you to grow with the brand.

About the role…

-          Collaborate closely with the international team to ensure seamless execution of the global brand strategy across local markets, retail partners, and the brand website.

-          Maintain consistency in brand messaging, positioning, and visual identity across trade marketing activity.

-          Create comprehensive trade marketing strategies tailored to the luxury watch market and aligned with the global brand vision.

-          Conduct thorough market research, competitor analysis, and consumer insights to identify opportunities and trends.

-          Develop compelling promotions and incentives to motivate retailers and channel partners to promote the product.

-          Craft visually captivating POS materials, displays, and merchandising solutions to create an immersive shopping experience in retail environments.

-          Foster strong relationships with key luxury watch retailers to implement trade marketing initiatives and advertising opportunities.

-          Develop impactful press releases to announce new product launches, brand initiatives, and events as well as collaborating with their PR agency.

-          Create and implement social media marketing strategies and content.

-          Utilize Google Analytics to monitor website traffic, user behaviour, and campaign effectiveness targeting luxury watch consumers.

-          Analyse trade marketing program performance, measure ROI, and present regular reports with actionable insights to optimize future strategies.

-          Manage the brand's website using WordPress, ensuring captivating content, seamless user experiences, and SEO optimization.

-          Create targeted email marketing campaigns and customer segmentation.

What they are looking for…

-          At least 3 years’ experience in trade marketing or brand management, preferably within the luxury goods industry.

-          Ideally, you will have a passion for luxury products or an interest in luxury watches.

-          Solid understanding of trade marketing strategies and luxury consumer behaviour.

-          Excellent communication and interpersonal skills for effective collaboration with cross-functional teams, external partners, luxury retailers, and social media influencers.

Does this role sound interesting to you? Please email your CV to amber@forwardrole.com or APPLY NOW!

As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff.
Forward Role is operating as an employment agency.