Product Marketing Manager

£38,000 - £45,000

12 Month Contract

Hybrid – 3 days on site per week across Manchester & Barnoldswick

Forward Role have exclusively partnered with a renowned retail brand known to all households in the UK to bring you this exciting opportunity! We are looking for an experienced Product Marketing Manager to join the brand for a 12-month contract. So, if you want to help shape the future of the product marketing strategy for an outstanding retail brand then this could be the perfect opportunity for you!

About the role…

• Deliver on product launches from concept to delivery ensuring alignment with brand guidelines & budgets.
• Manage the product innovation projects covering development, prototyping and the launch of new ranges whilst ensuring that it aligns with their overall product strategy.
• Ensure that new product launches align with the marketing & promotion calendar across all channels.
• Contribute to brand planning as well as supporting with NPD from insight to implementation.
• Take the lead on planning, project meetings and NPD delivery.
• Follow an insights-driven approach to NPD by ensuring to consistently monitor market trends and new opportunities including completing consumer insights, competitor audits and gap analysis regularly.
• Collaborate with creative agencies, digital partners and design studios to maintain brand consistency.
• Support with product campaign planning and execution including creative development.
• Take the lead on product development pipeline whilst overseeing strategy, planning, delivery and category innovation.

What they are looking for…

• Previous experience in delivering profitable NPD and managing a product portfolio.
• Experience working in a fast-paced marketing team.
• A proactive, well organised approach with strong analytical skills.
• Proven track record of project management.
• You must be able to access both sites across Manchester and Barnoldswick.
• Driving license is preferred.

Interested in finding out more? Please email your CV to amber@forwardrole.com

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