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Job description

Digital Campaigns Lead

Digital Campaigns Lead

E-commerce business


Up to 45K

I am working with one of the of the UKs most successful e-commerce businesses. This company is number 1 within its sector in the UK, and is growing rapidly. The Digital Campaigns Lead is a newly created position. This person will play a key role in the development and execution of industry leading marketing campaigns and creative content strategies.

Key responsibilities

  • Plan, organize, execute, and evaluate campaigns and marketing channels. Campaigns will include a range of channels such as website, email newsletter campaigns, social media, reviews, on-site and off-site content production, blogs, video, offline media advertising and more

  • Drive differentiation of marketing campaigns through creative idea generation through to delivery.

  • Manage the update and maintenance of the website and other digital channels.

  • Strengthen relationships with external stakeholders to support the marketing objectives of new and existing manufacturer partners.

  • Liaise with partners on products launches, incentives and seasonal offers.

  • Maintain a commercial promotions calendar and work with stakeholders to ensure business objectives are achieved.

  • Ensure client expectations are met in terms of partnership commitments.

  • Plan, implement and monitor all campaigns and deliver a positive ROI.

  • Lead the creation and delivery of an annual content calendar, increasing the current output significantly.

  • Work closely with other departments to plan marketing campaigns with the goal of increasing brand awareness, generating sales, and increasing the volume of returning customers.

  • Report regularly data and insights from our digital portfolio.

  • Stay ahead of trends in digital and content marketing to ensure we remain best in class.


Key skills

  • Focus on being a manager for direct reports

  • Previous experience in Marketing Campaign ideation, creation, delivery, management etc.

  • Proven experience in a content/ website management level role is desirable

  • Proven track record of planning and executing successful marketing campaigns

  • Experience of managing a small team

  • Track record of day-to-day delivery capability in a fast paced and autonomous environment.

  • Ability to adapt to an ever-changing environment and prioritise workflows when ad hoc tasks are introduced


Please contact for more information

As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff.
Forward Role is operating as an employment agency.

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