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Job description

Interim CMO

Interim CMO – Immediate start

£80,000 - £100,000 FTC (3-6 months) or Day rate opportunity

London (2 days a week)

This is an incredible opportunity to join an ecommerce / pureplay business on the brink of seismic growth. Having just received a significant amount of investment, they have an immediate need for a senior digitally focused leader (with experience of growing PE/VC backed online trading businesses) to concentrate on their digital acquisition and bring their online performance channels inhouse. As the team is lean at the moment, this will be a hands on role to begin with and could realistically be a temp-to-perm opportunity for the right person with a very generous (potentially seven figures) equity opportunity.

Key Responsibilities:

  • Maximising ROI through Paid Search, Paid Social and SEO and bringing those channels inhouse.
  • Continuous development of the website including content generation and management of an ongoing CRO programme.
  • Regular updates to the Board detailing current performance, new opportunities and changes in the marketplace.
  • Expanding CRM / email strategy to increase customer engagement, cross sell and retention.
  • Development of social media strategy, publishing regular content across the various platforms (Facebook, Instagram, Tiktok etc).
  • Growing traffic and conversion levels.
  • Expansion of the Martech stack to drive better planning decisions.

Person/Skills required:

  • A senior digital specialist in the pureplay / ecommerce space
  • Previous experience of managing all marketing channels for a highly invested ecommerce business through a different stages of growth
  • Must have hands on experience of managing paid campaigns across search, social, display, programmatic, affiliates
  • Ecommerce website management, CRO and content production
  • Data, CRM and Email campaign planning
  • Google Analytics

As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff.
Forward Role is operating as an employment agency.

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