Digital Marketing Manager
Location: Bolton – Hybrid (2/3 Days in Office per week)
Salary: £45,000 – £50,000 per annum
Are you a strategic thinker who’s not afraid to get hands-on?
We’re looking for an experienced Digital Marketing Manager to lead and deliver digital growth across two exciting brands - one B2B and one B2C in an ever expanding company. This is a hybrid role based in Bolton, combining high-level planning with hands-on execution across a broad digital remit.
Key Responsibilities:
- Develop and implement digital marketing strategy across both brands.
- Lead in-house social media strategy and content delivery.
- Oversee website management, content optimisation, and UX improvements.
- Use data and analytics to measure performance and refine campaigns.
- Collaborate with digital agencies on Paid Social, PPC, SEO, and display.
- Manage digital marketing budgets and track ROI.
- Support and mentor a Digital Marketing Executive.
- Work closely with internal stakeholders to align digital with broader business goals.
What We’re Looking For:
- Proven experience in a digital marketing leadership role.
- Strong understanding of the digital marketing mix: SEO, PPC, paid social, email, content, and analytics.
- Experience across both B2B and B2C sectors.
- Hands-on approach with a strategic mindset.
- Confident managing external agencies and internal resources.
- Skilled in using digital tools such as Google Analytics, AdWords, and CMS platforms.
Benefits:
- Hybrid working: 2–3 days per week in the Bolton office.
- Competitive salary between £45,000 – £50,000.
- The opportunity to shape and lead digital across two brands.
- Friendly, collaborative team environment.
- Room to grow within a forward-thinking organisation.
Ready to take your digital marketing career to the next level?
Apply now or call 07514950292 or email elliott@forwardrole.com
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