Data.

Lead Insight Analyst – SQL & InsightsA rapidly scaling, mission‑driven organisation is looking for a Lead Insight Analyst to play a key role in driving data-led decision making across the business. You’ll join a highly collaborative, fast-paced environment where every analysis you deliver has visibility at senior level and touches multiple areas - product, tech, customer, operations, trading etcManchester City Centre – Hybrid (2 days a week in the office) Up to £65,000Are you an analytical thinker who thrives on big, complex data challenges? Do you love getting stuck into end‑to‑end analytics – working on high-impact, high-priority analytics projects to uncover insights and make strategic recommendations? This is an exciting opportunity for someone who wants to work on business‑critical projects and directly influence commercial performance, growth, and long‑term strategy..Role & Responsibilities:In this fast-paced role, you’ll lead analytical deep dives and shape the insight that fuels business growth. Working closely with senior leaders, you’ll act as the go‑to specialist for more complex data analysis and performance understanding. Carry out deep analytical investigations to understand performance drivers, identify opportunities, and unlock actionable insights that support trading and long-term growth initiatives.Work end‑to‑end on analytics projects - from defining the problem, sourcing the data, building analysis, and translating results into meaningful recommendations.Take ownership of high‑priority, high‑visibility projects that directly influence business strategy.Translate complex datasets into clear stories, with solid and informed recommendations that senior stakeholders can understand and act on.Work closely with cross‑functional teams to highlight customer, product, and commercial improvement opportunities.Validate hypotheses, test ideas, and provide evidence‑based guidance to drive decision‑making. Skills & Experience:The successful candidate will be switched-on, curious, and very business savvy - someone who genuinely enjoys solving problems and can connect data to real business outcomes. 5+ years’ experience working in analytics & insights, in a fast‑paced, high‑growth environment.A strong academic background, likely from a maths, statistics or numerically focused discipline.Proven experience working with large, complex datasets and delivering high‑value insights.Ability to quickly grasp business models and identify the biggest value levers.Strong communication skills and confidence working directly with senior leaders.Excellent SQL skills, plus experience with data visualisation tools (Tableau or similar).A collaborative approach -  someone who enjoys partnering across teams and contributing to conversations, not just reporting numbers. Why apply? A chance to work on high-impact, business-critical analytics that directly influence growth and strategy.High exposure to every corner of the business - product, tech, data, customer, commercial and more.A friendly, innovative culture that encourages experimentation, creativity, and continuous improvement.Hybrid working and a strong focus on wellbeing, development, and work-life balance.Generous wellbeing benefits and opportunities to get involved in company-wide initiatives and community activity.Be part of a purpose-led organisation with a strong emphasis on values and positive impact. As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff. Forward Role is operating as an employment agency.

We are working with a fast-growing fintech business in Manchester who are looking for a Data Team Lead. They have new PE investment behind them and a major transformation programme underway. This is one of the strongest data leadership opportunities in the Northwest right now! Data Engineering Lead- Manchester (hybrid) - up to £80K DOE If you are a data engineering leader who has worked at scale, knows their way around modern cloud platforms, and wants to shape something rather than just run it, read on… THE ROLE PURPOSE This is a hands-on leadership role sitting at the centre of a significant data platform transformation. You will be running the data engineering squad, responsible for delivering the data infrastructure, pipelines, and reporting capabilities the wider business depends on. The platform is evolving. The business is moving away from traditional batch processing toward a real-time, event-driven architecture and you will be leading that technical journey while keeping everything running reliably in the meantime. It is not a steady-state role there is a real mandate for change, proper investment to back it up, and a new Data Director coming in who wants to build something impressive. WHAT'S IN IT FOR YOU Up to £80,000 DOE Hybrid working, 2 days per week in Manchester City Centre, the rest remote 27 days holiday plus bank holidays, your birthday off, enhanced parental leave from day one, income protection for up to 5 years, life assurance at 3x salary, health cash plan, virtual GP and therapy access, gym discounts, cycle to work, free food and a Friday bar + much more. A genuine leadership seat at the table during a period of real transformation The chance to modernise a data platform from the ground up, event streaming, cloud-native, AI-ready A newly centralised data function with a clear path upward as it grows Working in a business where data is taken seriously at the most senior level Strong, collaborative team culture with real investment in people KEY SKILLS Line management and team leadership Real-time and event-driven data platforms Cloud data engineering on AWS Strong SQL and T-SQL SQL Server ETL/ELT pipelines, SSIS, Matillion or similar Data visualisation, Tableau or similar Infrastructure as Code awareness, Terraform or similar Stakeholder managemenT Useful but not essential: Lakehouse or cloud-native data platform architecture experience Data lakes, object storage, and large-scale analytical processing ML or advanced analytics exposure AWS security, networking and access control GDPR and data governance awareness DAY TO DAY No two days will look the same, but broadly you can expect to be: Leading and developing your data engineering squad performance conversations, career development, day-to-day support Getting hands-on across pipelines, cloud infrastructure, transformation layers, and reporting Driving the migration toward real-time, event-driven data processing Keeping existing SQL Server environments stable and performant while the modern platform is built out Working closely with stakeholders across the business to understand requirements and deliver solutions Embedding good engineering practices CI/CD, IaC, Agile where they are not already in place Mentoring colleagues and helping to grow capability across the team WHY IT'S AN EXCITING TIME TO JOIN The business has just received significant investment and with that has come a genuine appetite to do things properly. The data, analytics and insights functions previously operated separately are being brought together for the first time under a single Data Director. That means you would be joining at the moment the foundation is being laid, not after the decisions have already been made. There is a signed-off transformation programme, a technical roadmap that includes real-time streaming, AI-readiness and a move toward a modern cloud platform, and senior leadership that genuinely values what the data team delivers. The appetite is there. The budget is there. Now they need the right leader. HOW TO APPLY This one is moving quickly so please do not sit on it. APPLY NOW with your CV or email alicia@forwardrole.com *Please note the role cannot offer sponsorship and is not suitable for those on short term visas* Data Engineering Lead- Manchester (hybrid) - up to £80K DOE As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff.Forward Role is operating as an employment agency.

Data Platform / Reporting AnalystThese roles will play a key part in rebuilding dashboards, supporting reporting migrations, and helping transition the organisation to its new data platform.up to £55,000 // 12 month Fixed-Term Contract Remote-first with monthly team meet-up in the North West / West YorkshireForward Role are partnering with a well-established professional services organisation that is currently undergoing a major data transformation programme. As part of this journey, the business is migrating from an on-premise data warehouse to a modern cloud-based data platform using Azure and Databricks.They are now looking for Data Platform / Reporting Analysts to join the team and support the next phase of this transformation. These roles will play a key part in rebuilding dashboards, supporting reporting migrations, and helping transition the organisation to its new data platform.This is an excellent opportunity for someone who enjoys hands-on data work, building high-quality reporting solutions and working with modern cloud technologies.As a Data Platform / Reporting Analyst, you will support the migration of existing reporting assets to a new Azure Databricks-based data platform. Working alongside the internal data team, you will help rebuild and repoint dashboards, validate data outputs, and ensure reporting continues to run smoothly during the transition.This role is primarily focused on technical delivery rather than deep business analysis, making it ideal for someone who enjoys developing robust dashboards and working with data platforms.Role & Responsibilities Build and maintain Power BI dashboards and reporting solutionsSupport the migration of reporting from an existing data warehouse to a new cloud platformRebuild or repoint reports to new Databricks-based datasetsValidate and test dashboards to ensure data accuracy and qualityWork closely with the wider data team to support the ongoing platform transformationAssist with business reporting requests where required Skills & Experience: Strong SQL skillsExperience building dashboards in Power BIExperience using DAXExperience working with data warehouses or modern cloud data platformsExperience rebuilding or migrating reports between data sourcesStrong attention to detail and a structured approach to testing and validationExperience supporting data platform or reporting migrations Experience with Azure Databricks / cloud platforms is desirable Why Apply? Opportunity to work on a large-scale data platform transformationExposure to modern cloud technologies and lakehouse architectureCollaborative and supportive data teamHigh-impact work within a business investing heavily in its data capabilities As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff. Forward Role is operating as an employment agency.

We're working with a well-established professional services business currently in the middle of a significant technology transformation. Multiple large-scale projects are running simultaneously creating a genuine and immediate need for an experienced data professional to come in and make an impact from day one. This is a 12-month FTC and a brilliant opportunity for someone who thrives in a fast-paced environment, enjoys variety, and wants to work somewhere that truly values what good data and insight can do for a business. What's in it for you? Up to £60,000 DOE 12-month fixed-term contract Hybrid and flexible working:  1 day per week in office across any office including Manchester, Sheffield, Leeds or London – flex on this for right person Real exposure to enterprise-level transformation across systems, processes and reporting Health Cash Plan Private Medical Insurance Life Assurance Critical Illness cover Group Income Protection Pension — 5% employer / 3% employee contribution Cycle to Work Scheme Bonus scheme Key Skills Solid Power BI skills and a strong eye for how data should be presented to different audiences Confident with SQL and comfortable working across relational databases Familiarity with MS Dynamics and/or Power Platform environments Experience in a professional services or sizeable corporate setting Strong communicator — able to work with stakeholders at all levels and translate business needs into analytical solutions A good understanding of data governance and data security principles Some exposure to Python or R Desirable: Databricks, Azure, or an interest in data science and AI Day to Day Designing and delivering dashboards and reports that give the business clear, usable insight Getting under the skin of what stakeholders actually need and building solutions that answer the right questions Contributing to systems rollout activity — user behaviour analytics, data quality monitoring and product reporting Picking up documentation, testing and data transformation work as part of broader change programmes Supporting and mentoring colleagues in the analytics team Championing better use of data across the organisation and helping move the business towards more self-service reporting Key Projects Supporting the rollout of a new case management platform across the business Contributing to a finance system upgrade including data migration and transformation Ongoing cloud adoption — helping shape new reporting infrastructure as the business moves to modern tooling Rationalising and improving the existing reporting suite to drive consistency and quality This is 1 stage interview process, and they’d like someone to start ASAP.  Interested? APPLY NOW or email alicia@forwardrole.com *This is a 12 month FTC not a day rate contract*  Senior Data & Insights Analyst | Professional Services | 12-Month FTC | Up to £60K DOE | Hybrid ( 1 day pw) Manchester / Sheffield / Leeds / London As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff.Forward Role is operating as an employment agency.

Director of Data & AnalyticsManchester (3 days per week onsite)Forward Role are thrilled to be partnering exclusively with a high‑growth, PE‑backed technology organisation in Manchester. As the business continues to scale, they are investing heavily in their data capability, and as part of this next phase, they are hiring a Director of Data & Analytics to centralise, elevate and grow the function.This senior leadership role sits at the heart of a fast‑moving, data‑driven technology business, where data underpins product development, customer experience, operational performance, and commercial decision‑making. As Director of Data & Analytics, you’ll shape how the organisation uses insight and technology to scale effectively and compete more intelligently. You’ll own the full data strategy across analytics, engineering, quality, governance and emerging capabilities such as AI‑driven products and automation.You’ll also be responsible for creating an insight‑led culture and ensuring teams across the business can access trusted, actionable data at pace. Your remit will span the full customer journey - covering digital performance, acquisition analytics, channel optimisation, forecasting, experimentation, and supporting operational teams with improved decisioning and performance frameworks. A major part of the role is connecting data with real commercial impact, using insights to influence growth, efficiency, customer outcomes and product development.Data already plays a fundamental role in the organisation, but there is a clear mandate to take it to the next level. The incoming Director of Data & Analytics will: Centralise analytics, insights, data engineering, BI and data science into one unified capabilityShape and deliver the data strategy, architecture and operating modelBuild a modern, real‑time data environmentDrive AI‑enabled self‑service analytics and free up analysts for high‑value insightStrengthen data quality, governance and reliability across the entire estate This role will be crucial in building out the organisation’s data capabilities and enhancing performance across product, digital, commercial and operational teams.Key ResponsibilitiesStrategy & Leadership Define and deliver a scalable, future‑fit data strategyChampion data as a strategic asset across the organisationBuild a roadmap that strengthens foundational data quality and enables AI‑driven capabilityCreate progression pathways, upskilling frameworks and a culture of curiosity, collaboration and accountability Analytics & Insight Lead analytics teams across digital performance, acquisition, experimentation and attributionEnsure analytics is aligned with Product, Marketing, Sales and OperationsDrive modern analytical approaches including attribution modelling, forecasting and optimisationConvert complex data into actionable recommendations that influence trading, product, strategy and investment decisions Data Engineering & Architecture Oversee architecture, reliability and performance of data platforms, pipelines and modelsMinimise technical debt and ensure high availability across the data ecosystemEmbed strong standards across governance, modelling, lineage, documentation and securitySupport use cases ranging from automated reporting through to ML‑driven product features Commercial Impact Identify opportunities for growth, efficiency and improved customer outcomesBuild business cases, models and forecasts to support strategic decision‑makingStrengthen evaluation of channel performance, attribution and investment effectiveness Skills & ExperienceThe ideal candidate will be an experienced data leader who blends strategic vision with hands‑on credibility. You will likely have: Progressed through analytics and data roles into broader leadership, with a very strong commercial mindset and business acumenStrong understanding of data engineering fundamentals, data lakes and modern data architectureExperience operating in high‑volume, high‑availability, digital‑first environmentsA track record of building high‑performing data teamsAbility to translate complex technical concepts into commercial impactPassion for elevating data maturity and enabling self‑service across a business Most importantly, you’ll be excited about shaping a unified, modern data function that will drive the next chapter of growth.As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff. Forward Role is operating as an employment agency.

Data Mentor Location: Remote / UK-based Job Type: Full-time, Permanent Salary: £40,000 – £45,000 The Opportunity An established digital training provider is expanding its data and AI provision and is looking to appoint a Data Mentor to coach and support apprentices throughout their programme journey.The curriculum function is covered internally, so the immediate focus of this role is high-quality apprentice mentoring, coaching, and progression support. Over time, there is scope to contribute to delivery and curriculum development as the provision continues to scale.This is a strong opportunity for someone passionate about developing emerging data talent and helping apprentices apply modern data and AI skills in real-world contexts. Key Responsibilities Coach and mentor apprentices across data and AI programmes Deliver regular progress reviews, coaching sessions, and pastoral support Support apprentices to successfully progress through their apprenticeship journey Help apprentices build confidence in applying data and AI concepts practically Monitor learner engagement, progress, and readiness for gateway / EPA Provide technical guidance across core data and AI topics Work closely with internal teams and employers to ensure a high-quality apprentice experience Contribute to curriculum enhancement and future delivery where required Maintain accurate learner records in line with ESFA and quality requirements What We’re Looking For Strong hands-on experience in data analytics, data science, or a related field Working knowledge of AI concepts and tools (e.g. machine learning fundamentals, prompt engineering, or applied AI use cases) Experience coaching, mentoring, or teaching apprentices or adult learners Good knowledge of tools such as Excel, SQL, Python, Power BI or similar Understanding of the UK apprenticeship landscape and funding rules (desirable) Excellent communication and stakeholder management skills Passion for apprentice success and high-quality outcomes Organised, proactive, and comfortable working in a remote environment Interested? Apply now to learn more about this opportunity and the provider behind it. As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff. Forward Role is operating as an employment agency.

Are you a data analyst who loves solving problems, improving reporting, and helping a business scale properly? This is a great opportunity to join a growing FS organisation that’s investing in its data function and building out modern data capabilities.Business Intelligence Analyst£40,000 • Stockport • Hybrid (2 days in office)You’ll join a small, collaborative BI team where you’ll have genuine ownership, variety, and exposure to the full data lifecycle.                                                                                                                                                                            The business is in the early stages of building out a more mature data environment, with Snowflake being introduced as a modern data warehousing solution. You’ll play a key role in laying the foundations, improving reporting, supporting stakeholders, and helping drive better decisions across the company.As a Business Intelligence Analyst, you will have end‑to‑end involvement: understanding current systems, shaping better solutions, and delivering meaningful insights.There’s plenty of variety, lots of incoming requests, and huge potential to help scale a more robust BI function.Role & Responsibilities: Write high‑quality SQL and work across multiple datasetsBuild and maintain/improve reporting & dashboards (Power BI)Support the development of the Snowflake data warehouseCollect, clean and validate data from multiple sourcesBuild automated data pipelines and support ETL processesAnalyse performance, trends and business metrics, producing actionable insights Work with teams across operations, finance and wider business functionsUnderstand stakeholder requirements and translate them into effective data solutionsProvide clear, data‑driven recommendations and support decision‑making Identify efficiencies, build scalable solutions and support the development of a modern BI estate Skills & Experience: Strong SQL skills are essentialExperience with Power BI or similar BI/visualisation toolsExposure to cloud data warehouses / large databases (Snowflake is a bonus)Understanding of data pipelines, ETL processes and data modellingAbility to translate data into meaningful insightsComfortable working in a fast‑moving environment with varied requests As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff. Forward Role is operating as an employment agency.

   ROLE PURPOSE Design, develop, and maintain SQL queries supporting Business Intelligence reporting. Collaborate closely with the Data Warehouse team and cross-functional stakeholders to build scalable solutions that support both direct reporting and self-serve analytics. Proactively gather, interpret, and analyse business requirements to enhance data visibility and reporting effectiveness. Support the migration of the existing SQL Server estate to Databricks, contributing to the modernisation of the data platform.   MAIN AREAS OF RESPONSIBILITY Create, amend and support SQL Server stored procedures, views, function and ad hoc queries Support and assist in the creation of Tableau reports Create, amend and support SSRS reports Documentation of reports and BI solutions and processes Test and code review work developed by colleagues as part of a collaborative team Migrate existing queries and reportsfrom existing estate to Databricks  EXPERIENCE  Experience with Databricks Proven experience with SQL Server and T-SQL Experience with SSRS  Knowledge of BI solutions - Tableau is preferable Experience of building and supporting reports and SQL queries in a production environment Experience in requirements gathering and documentation Kimball Dimensional Modelling Desirable experience Proficient in SSAS (SQL Server Analysis Services) multidimensional cubes Experience with Azure DevOps and Git   As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff.Forward Role is operating as an employment agency.

We're seeking a Senior Insight Analytics Lead to join the expanding analytics team. This is a pivotal role where you'll drive growth through data-driven decision making across the organisation, working closely with senior leadership to optimise performance and maximise growth opportunities.Senior Insight Analytics LeadManchester - Hybrid (2 days in the office per week)£55,000-£65,000Our client is a rapidly growing, award-winning tech company. They prioritise people, planet, and profit, creating a workplace culture that values wellbeing, development, and employee voice. They're consistently ranked among the top employers in the UK.The business has a strong track record of growth and are transforming the industry through innovative digital solution. The mission-driven approach focuses on supporting customers while maintaining the highest standards of integrity and service.Role & Responsibilities: Conduct comprehensive analysis of business data to identify trends, opportunities, and risks that drive strategic growth initiativesPartner with senior stakeholders across multiple departments to provide analytical support and expertise for growth optimisationProactively identify customer improvement opportunities through data analysis and customer insightsTransform complex data into clear, actionable recommendations for senior leadershipValidate business hypotheses through rigorous data analysis and testingLead presentation and storytelling initiatives to communicate insights effectively to stakeholdersProvide coaching and mentorship to junior team members with potential for line management responsibilities Skills & Experience: Strong academic background with excellent analytical capabilitiesExceptional business acumen with ability to quickly understand key value driversProven experience in data visualisation and creating actionable insights from complex datasetsAdvanced SQL skills and proficiency in Tableau/Power BI or similarStrong stakeholder management and presentation skills at senior levelGrowth mindset with commercial awareness and analytical problem-solving skillsAbility to thrive in a fast-paced, dynamic environment This position offers the opportunity to make a significant impact in a high-growth technology company that's transforming its industry. You'll be working with senior leadership to drive strategic decisions while developing your career in a supportive, values-driven environment.The successful candidate will join during an exciting period of growth and will play a crucial role in shaping the future direction of the analytics function.As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff. Forward Role is operating as an employment agency.

Data AnalystManchester – Hybrid (2 days)Up to £40,000Forward Role is partnering with a high-growth organisation to recruit an ambitious Data Analyst to join the team. This is an excellent opportunity for someone who is passionate for data, is looking to super charge their career in analytics and is ambitious, self-starter who is not afraid to ‘get stuck in’!Essentials Skills: working with data warehouses, working with raw data and are confident using SQL or other programme languages to extract data from the data base for investigationbuilding Power BI reports from scratch This is a truly exciting opportunity to boost your career in data and take on true responsibilities quickly. The team and business are growing and your progression and development will accelerate with this.As the Data Analyst, you will play a crucial role in helping the business make data-driven decisions – utilising SQL, Power BI and Excel. You will work with a variety of datasets, ensuring information is accurate, well-structured, and easy to interpret. The role offers the chance to work as an end-to-end analyst; develop analytical solutions, improve reporting processes, and collaborate with teams across the business to deliver actionable insights.Role & Responsibilities Work with large datasets to uncover trends, patterns, and insights, delivering clear reports and visualisations to inform business decisions.Ensure data is accurate, consistent, and reliable by validating, cleansing, and maintaining key sources.Collaborate with colleagues across the business to understand their data needs and translate them into meaningful outputs.Support compliance with data governance policies and maintain high standards for handling sensitive information.Identify opportunities to streamline processes, improve data quality, and enhance reporting capabilities.Provide timely analytical support to internal stakeholders, helping the business make informed decisions.Continuously develop your skills and knowledge to keep pace with evolving business and technical requirements. Skills & Experience Previous Data Analytics experience in a commercial environment, or coming from a relevant numerical degree (e.g. Data Analytics, Maths)Strong with SQL (or Python), Power BI (or similar) and Excel are essential.Pro-active, with a passion for data, and eager to learn and develop Experience building and managing dashboards and reports from scratch, ideally in Power BIworking with data warehouses working with raw data and are confident using SQL or other programme languages to extract data from the data base for investigationExcellent analytical skills with strong attention to detail.Clear and effective communication skills, able to explain insights to non-technical audiences.Strong organisational skills and the ability to manage time effectively. This role offers flexibility with hybrid working arrangements, opportunities to develop your analytical skills, and the chance to contribute to meaningful business decisions. If you enjoy problem-solving, exploring data, and helping teams make smarter decisions, this is the role for you.As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff. Forward Role is operating as an employment agency.

This is a rare opportunity for a strategic, data-driven leader to take ownership of customer insight and activation within a business undergoing an exciting transformation.Head of Customer Insight & ActivationSalary: £100,000–£110,000 + benefits Remote Working, with monthly visit to DublinI'm working with a high-growth business to secure their Head of Customer Insight & Activation to lead a major shift towards a truly customer-centric growth model.This is a leadership role for someone who knows how to turn behavioural insight and segmentation into real commercial action - embedding customer understanding into acquisition, retention, cross-sell, and day-to-day decision-making across the business.Your focus will be on activation, adoption, and change: ensuring insight shapes strategy, operating models, priorities, and outcomes.Role & Responsibilities:You will lead the activation of a new behavioural segmentation programme and play a pivotal role in reshaping how the organisation understands, engages, and grows its customer base. Working closely with the CMO, executive team, and cross-functional leaders, you’ll bridge strategy, insight, and execution. Owning the activation roadmap for behavioural segmentation, ensuring measurable commercial impactTranslating insight into clear customer strategies for acquisition, retention, and cross-sellDefining and embedding customer value metrics such as LTV, churn, retention uplift, and segment profitabilityDesigning segmented customer journeys, contact strategies, and lifecycle frameworksBuilding playbooks that enable marketing, CRM, and product teams to act on insightLeading test-and-learn initiatives to continuously optimise customer engagementSupporting operating model design, governance, and capability building to embed customer-centric ways of workingActing as a senior advisor to leadership on insight, customer strategy, investment, and transformation Skills & Experience:This role will suit someone who combines data centricity, commercial thinking, customer strategy, and change leadership, with excellent data fluency to challenge and translate insight effectively. Experience in data-driven strategy; customer strategy, CRM, lifecycle leadership rolesA proven track record of translating segmentation or behavioural insight into tangible commercial outcomesStrong experience influencing senior stakeholders and leading cross-functional changeDeep understanding of customer lifecycle management, LTV, churn, and value optimisationExperience working with third-party analytics or data partnersConfidence operating in transformation environments where ways of working need to evolveExperience in financial services, insurance, or subscription-based businesses is beneficial but not essential. If you’ve helped move a business from product- or price-led to customer-led, and you enjoy turning insight into action, we’d love to hear from you.As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff. Forward Role is operating as an employment agency.