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CRM Manager
Cheshire, England
CRM Manager £40k - £50k Hybrid working Cheshire Forward Role are working with an e-commerce brand operating in the premium home and lifestyle space. Established for over 15 years, the business has experienced exceptional growth in recent years and is now stepping into an exciting new phase.Historically sales-led, the business is now shifting into a more structured, strategically driven organisation, with a strong focus on brand, customer experience, and sustainable growth across channels. This is a unique opportunity to join during a pivotal transformation period and make a big impact quickly.The RoleLeading a CRM team of three within a 12-strong marketing team, you'll take full ownership of CRM, shaping the strategy from the ground up while staying hands-on day to day. This is a role for a data-driven CRM Manager who enjoys balancing execution with long-term thinking.You'll own and optimise the email programme, build smart automated lifecycle journeys, and lead the move into SMS and WhatsApp, working closely with internal teams to drive stronger engagement, retention, and customer lifetime value as the business grows.Responsibilities: Own and optimise daily CRM activity across email and automated journeys to drive engagement and performanceBuild and improve multi-channel customer journeys across email, SMS, and WhatsApp to boost conversion and retentionLead Bloomreach campaigns, automations, segmentation, and personalisation while ensuring best-practice useWork closely with Marketing, Creative, E-commerce, Product teams, and external partners to align CRM with launches and promotionsAnalyse performance, improve deliverability and list health, and turn insights into actions that grow revenue and customer engagement What we're looking for: 3+ years in CRM, lifecycle, or email marketing with a proven track record of driving revenue and retentionHands-on experience with Bloomreach and building automated journeys, segmentation, and A/B testsStrong understanding of SMS and WhatsApp as part of a multi-channel lifecycle strategyData-driven with the ability to interpret insights and turn them into action, plus excellent communication and project skillsComfortable in a scaling business with evolving processes and a passion for consumer brands  As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff. Forward Role is operating as an employment agency.
Permanent
£40k - 50k per year
Unknown Date
Marketing Manager
Preston, Lancashire, England
Are you an experienced Marketing Manager who thrives on creating high‑impact, insight‑driven campaigns? Our client is growing fast and is looking for a talented UK Marketing Manager to take charge of delivering standout marketing activity across print, events, and offline channels. This is a pivotal hire within the UK Marketing team. Reporting into the Head of Marketing, you’ll be responsible for executing the national marketing strategy, collaborating with internal teams, and ensuring the brand continues to lead in its sector. Data sits at the heart of their decision-making, so you’ll need to be confident interpreting sales trends and turning insight into action. The role is heavily offline‑focused and includes regular UK travel—around eight days per month spent in the field. If you’re a people‑person who communicates clearly, loves bringing ideas to life, and has hands-on offline marketing experience, this could be your next move. What You’ll Be Doing Supporting the development and delivery of the UK marketing planConducting quarterly competitor analysisProviding monthly market updates and trend insightsInterpreting sales data to inform marketing actionsActing as the main point of contact for UK marketing enquiriesSupporting planning and execution of UK exhibitions and conferencesCoordinating meetings, events, and logistics for internal and external stakeholdersKeeping marketing documentation up to date and ensuring SOP complianceContributing to annual business planningVisiting customers across the UK, with regular nationwide travelAbout YouYou’ll be a great fit if you’re:A data‑driven marketer confident analysing trendsA strong communicator, both written and verbalOrganised with excellent time‑management skillsA proactive self‑starter who thrives in a fast‑paced environmentDetail‑oriented with a creative mindsetProficient in Microsoft Excel and core marketing toolsAs an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff. Forward Role is operating as an employment agency.
Permanent
£38k - 40k per year + Excellent Bens
Unknown Date
Senior Platform Product Owner
Chester, Cheshire, England
Forward Role has partnered with an established travel business seeking an experienced Senior Platform Product Owner to lead the development, optimisation and delivery of a core operational platform that supports a growing travel and tour operating business.This role is critical to ensuring that reservations, operations, finance, contracting and customer service teams have scalable, efficient and compliant systems that enable high-quality customer experiences and commercial performance.You will own the product vision and roadmap for back-office systems, translating complex operational needs into clear, prioritised delivery with engineering teams and external partners. Acting as the bridge between business and technology, you will drive continuous improvement, automation and modernisation across end-to-end travel operations.Key Responsibilities Define and maintain the product vision and roadmap for back-office systems, aligned to business objectives, regulatory requirements and commercial priorities. Identify opportunities for process improvement, automation, AI adoption and system enhancement that deliver measurable operational value. Gather, analyse and translate business requirements into clear user stories, workflows and acceptance criteria. Work closely with engineering teams, third-party vendors and implementation partners to deliver high-quality features, integrations and upgrades. Act as the primary liaison between operations, customer service, finance, contracting, commercial and IT teams. Facilitate cross-functional workshops to ensure operational needs are clearly understood and represented. Ensure workflows are efficient, scalable and aligned with best practice in travel and tour operating. Support and optimise key processes including booking management, documentation, supplier management, pricing, financial reconciliation and customer experience. Monitor product performance, identify defects and process gaps, and drive continuous improvement. Ensure systems and processes comply with travel regulation, data protection, payment security and financial controls. About You Proven experience as a Product Manager or Product Owner within travel, tour operations, OTA, airline or related sectors. Strong understanding of end-to-end booking, fulfilment, supplier management and travel finance workflows Hands-on experience with reservation systems, back-office platforms, CRM and finance systems. Experience with API integrations, third-party platforms and complex system dependencies. Background in system migrations, platform modernisation or large-scale operational upgrades. Practical understanding of booking management, amendments, documentation, pricing and fulfilment Working knowledge of travel finance processes such as refunds, reconciliation and regulatory reporting On Offer Competitive Salary £55,000-£60,000.22 days holiday + bank holidays.Hybrid working - 2 days in the office, 3 days from home.Travel discounts. As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff. Forward Role is operating as an employment agency.
Permanent
£55k - 60k per year
Unknown Date
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