Digital Strategy ManagerB2B Marketing AgencyManchester City Centre, 2-3 days p/week office Salary £45kForward Role are working with a growing and multi award-winning B2B marketing agency seeking a hands-on, strategic Digital Strategy Manager. This role will lead the digital function across a portfolio of clients including the Science, Industrial and Technology sectors, driving integrated campaigns and ensuring digital channels work together seamlessly.The RoleYou’ll own the digital strategy for multiple retained clients, overseeing execution across SEO, CRM, Email, Social, and Paid channels. Reporting directly to the Managing Director, this is a high-impact position with plenty of opportunity for career progression. As the agency further expands into American and Europe, there is tonnes of scope for growth!What You’ll Be Doing Lead the development and implementation of multichannel digital strategiesManage and mentor a small digital team and external contractorsOversee SEO, CRM, email, social, and web development campaignsProduce clear, insight-driven reporting for clientsEnsure digital channels are integrated and optimised to deliver ROIContribute to broader marketing strategies and proposalsEstablish workflows and best practices across internal teams and clientsPlay a central role in growing the digital function over the next 18 months About You 5+ years’ experience in digital marketingExperienced across some or all of: digital strategy, SEO, email marketing, CRM platforms, social media marketingExcellent project management, communication, and leadership skillsStrong analytical skills with a data-driven approachPragmatic, adaptable, and commercially mindedB2B experience preferred but not essential If you’re a strategic, hands-on digital marketer who enjoys building high-performing campaigns and leading a team, this is a fantastic opportunity to make an impact in a fast-growing B2B agency.As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff. Forward Role is operating as an employment agency.

Paid Media ManagerLancashire - 2 days p/week in office Salary: £35- £42kForward Role are recruiting exclusively for a creative agency based in Lancashire, working with ambitious brands who are looking for a Paid Media Manager to join their team. This is a hands-on role for a paid media specialist who enjoys building campaigns, testing, and being accountable for performance. Not only are they a super down-to-earth team but they create some seriously impressive work across web, motion and social for household name brands.The OpportunityBased in an amazing creative office space in Burnley, this is a key hire where you’ll take ownership of PPC and Paid Social campaigns from setup through to optimisation, working closely with strategy and creative teams to turn ideas into high-performing activity. This is a role for someone who likes being close to the platforms, close to the data, and confident making decisions that drive growth.What You’ll Be Doing Building and managing PPC campaigns across Google Ads (Search, Performance Max, Display)Monitoring performance daily and acting early on trends and opportunitiesPlanning, launching, and optimising paid social campaigns across Meta and LinkedInRunning structured tests across audiences, creative, copy, and landing pagesCollaborating with designers and strategists to refine and improve creativeManaging budgets carefully to ensure efficient spend and strong ROIProducing clear, insight-led performance updates and reportsStaying on top of platform updates, new formats, and best practice About You Proven experience in PPC and/or Paid Social with live account ownershipMust be confident using Google Ads, Meta Ads Manager, and LinkedIn Campaign ManagerComfortable building campaigns from the ground upData-driven and commercially mindedHighly organised with strong attention to detail As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff. Forward Role is operating as an employment agency.

Our client is looking for an experienced and commercially focused Senior Marketing Manager to play a pivotal role in driving high‑quality lead generation for a growing global enterprise SaaS business.This is a senior, hands‑on position blending strategic Go‑to‑Market ownership with day‑to‑day campaign execution. If you thrive on building performance‑driven campaigns, creating compelling enterprise‑grade content, and partnering closely with Sales to deliver measurable pipeline impact, this could be the ideal next step. The Opportunity As Senior Marketing Manager, you’ll own the end‑to‑end planning, delivery and optimisation of multi‑channel lead generation campaigns — ensuring a steady flow of high‑intent, sales‑ready leads for a US‑based SDR team.You’ll act as a key strategic voice within the marketing function, shaping GTM initiatives across new and existing sectors, particularly within complex and regulated enterprise environments. Key Responsibilities Lead Generation & Campaigns Develop and execute integrated inbound and outbound campaigns across email, LinkedIn and paid/organic channelsDrive both volume and quality of enterprise leadsContinuously test, measure and optimise campaign performance Content Strategy & Creation Produce compelling content for emails, LinkedIn, gated assets and sales enablementBuild messaging aligned to C‑suite enterprise audiencesGrow brand presence and inbound engagement on LinkedIn Marketing Ops & CRM Manage and optimise activity within Zoho CRMUtilise tools such as ZoomInfo and Apollo for prospecting and data enrichmentEnsure strong data hygiene and compliance Sales & Cross‑Functional Alignment Partner closely with Sales and US‑based SDRs on lead definitions and follow‑upWork with Product, Customer and SLT stakeholders to shape messaging and GTM activity Performance & ROI Track MQLs, SQLs, pipeline contribution and ROIProvide insights to guide future investment and strategy About You Essential: Senior‑level marketing experience within SaaSProven track record delivering measurable lead generation campaignsStrong enterprise‑grade content creation skillsComfortable working closely with Sales and senior internal stakeholdersData‑driven, analytical and commercially minded Desirable: Zoho CRM experienceExperience with ZoomInfo, Apollo or similarExposure to US market campaignsBackground marketing into regulated industries [To confirm] What Good Looks Like A predictable flow of high‑intent leadsMarketing activity clearly linked to revenue contributionStrong cross‑functional alignment, particularly with US SalesIncreased brand presence and engagement within enterprise networks If you’re a results‑driven SaaS marketer ready to take ownership of enterprise lead generation on a global scale, we’d love to hear from you.Apply now to find out more.As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff. Forward Role is operating as an employment agency.